A digital storyteller with over 7 years of social media experience, working with brands in multiple industries to break through the white space on social. Passionate about creators and value-driven brands, with a proven track record of delivering flawless social executions and strategy. Currently the Senior Account Manager of ATTN, Havas Formula’s social and digital engagement division. LinkedIn here.

Havas Formula is a national public relations agency with offices on both coasts and premier clients across the country. Unlike more traditional PR agencies focused purely on publicity, Havas Formula creates strategic, integrated brand activation programs incorporating a diverse marketing mix: from media events and influencer campaigns to co-branding, promotions, and grassroots initiatives. With this approach, Havas Formula aims to create numerous avenues that enable a brand to establish connections with its target audiences.

As the Social Media Coordinator at Beautiful Destinations I managed the social channels for an audience of over 22 million followers across Instagram, TikTok, Facebook, YouTube, and Weibo. Our audience tunes in daily to be inspired by travel and tourism, and to learn more about our partners. Here I have been able to tell stories that have a positive impact on communities, contribute to the strategic positioning of each channel, pitch and execute social campaigns, and investigate new revenue streams.

As a student at Fordham University I won The Entrepreneurship Award for my entrepreneurial work over my collegiate career by starting two apparel businesses, SNOX and Chicken Over Rice. SNOX has been able to donate over $10,000 to charities around the world. Chicken Over Rice has been a profitable enterprise that fills a white space in our community by providing a creative outlet for students to make money from their designs and buy products that are unique and fun. Previously I won the Shift Series National Pitch Competition and received the Kenneth Cole Grant for my work with SNOX.

While at Fordham University I was also a student-athlete on Fordham University's nationally ranked sailing team and competed at the Inter-Collegiate Sailing Association National Championship.